02: Influencer Marketing Compared to Other Forms of Digital Marketing
In this lesson we look at Display Media, Paid Search and Social Media to see just how Influencer Marketing fits into the wider Digital Advertising ecosystem.
12: Social Networks and Their Differing Strengths and Weaknesses
In this lesson, we will look at the many different social networks out there and learn about how and where to focus our marketing efforts when it comes to working with Influencers.
14: How to Generate More Engagement with Influencers
In this lesson we look at the who, where, what, how and why of generating more engagement.
23: Reporting – Measuring Influencer Performance
In this lesson